Covid-19 and the consequent lockdown has affected and changed almost everything, especially business and marketing and paved the way for a helluva lot of new normal ways. The event management industry is one of the most affected victims of the pandemic. With in-person event out of question, virtual events are the new normal. Obviously, there are concerns on the effectiveness of virtual events. Look closer and you will realize that the quintessential concerns are the beauty of virtual events, turning it much more advantageous over its conventional counterpart, the face to face event.

Technology Driven: Participants will be attending virtual event remotely for which quality internet connection is a pre requisite. Give prior information on the ideal band width and if needed, make them familiar with the login functions. In case of more participants from a single location, they can join together from a common venue with big screen and better sound arrangements.

Prior Registration/Invitation: It can be done online as in the case of an in-person event.

Anchor/Moderator: If needed, an anchor can lead the event at the host venue.

Global Attendance: Virtual events are virtually global and it saves a lot as compared to in-person event in terms of time and cost – travel time, travel expenses, hotel etc.

Product Launch: Multi location launch of any product at one go without physically moving the product from venue to venue. Product can be displayed virtually and its features explained.

Health & Safety: In situations like the Covid-19 crisis, virtual events are the best option as participants don’t have to bother about infection.

Green Event: The carbon footprint of virtual event is insignificant as it avoids travel, eat and waste; thus contributing to a more sustainable economy.

Thus, concerns about virtual events are practically misplaced. Instead they have more benefits over fact to face events. MATChBOX, a leading digital ad agency in Indore, can help in conducting virtual events with all technological and logistic support. We are already a prominent event management company with over ten years of experience. Our creative digital expertise gives us the competitive edge to execute virtual events at par with in-person events. Just a call, and we will be at your service.